《汽车服务与行销英语》是2011年人民邮电出版社出版的图书,作者是李可 。本书既可作为高职高专院校的专业英语教材,也可用作企业培训,还可供相关的教师和学生及技术人员的自学参考。
基本介绍
- 书名:汽车服务与行销英语
- 作者:李可、黄星、王宏
- ISBN:9787115259752, 7115259755
- 页数:150页
- 出版社:人民邮电出版社
- 出版时间:2011年9月1日
- 装帧:平装
- 开本:16开
内容简介
《汽车服务与行销英语》在内容选择上力求贴近企业,贴近实际,贴近岗位,在教学设计上力求“实用、好用、可用、能用得上”,并做到通俗、易懂、好学、能用。
《汽车服务与行销英语》共8个单元,每个单元都围绕汽车服务与行销展开,并儘量能反映一些与岗位紧密结合的实用英语内容。
编辑推荐
《汽车服务与行销英语》:实用、与企业衔接更紧密、适用、内容贴近工作岗位、可用、教学适合各类层次。
图书目录
Unit 1 Introduction to Automobiles
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ. Career Salon
Unit 2 How to Become a Salesman
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ. Career Salon
Unit 3 Introduction to Car Dealer & Service Manager
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ. Career Salon
Unit 4 Introduction to Sales Training
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ Career Salon
Unit 5 Introduction to Auto Insurance
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ Career Salon
Unit 6 Introduction to Automobile Estimate
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ Career Salon
Unit 7 Automobile Maintenance and Repair
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Lisenting
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ Career Salon
Unit 8 Role and Duty of a Receptionist
Part Ⅰ. Practical Reading
Passage A
Notes
New Words
Phrases and Expressions
Passage B
New Words
Phrases and Expressions
Part Ⅱ. Put in Use
Part Ⅲ. Simulated Writing
Part Ⅳ. Speaking and Listening
Speaking
Listening
Part Ⅴ. Translation
Part Ⅵ Career Salon
附录1 Glossary
附录2 Phrases and Expressions
附录3 课文译文及翻译答案
作者简介
黄星,男,教授,大学本科,长春汽车工业高等专科学校外语教研中心主任,吉林省教学名师。研究方向:语言教学、ESP教学研究、语言测试。
从教以来,出版译着两本,参编字典一部,发表省级以上论文三十余篇,主编、参编教材二十多部,主持省级以上科研课题12项,获得省级以上科研立项二等奖四项,三等奖两项,优秀奖多项。
目前担任的社会职务:教育部高等学校高职高专英语类专业教学指导委员会分会委员,中国职业技术教育委员会教学工作委员会高职英语教学研究会副主任,吉林省大学外语学会副秘书长兼高职高专分会副会长。