In the ancient oriental etiquette, the nature of freedom inside the people was manacled because of their advocating sincere and solemn civilization.
CHEN as one of the most historic family name, has enjoyed the best praise and represented a land of vast and the symbol of time.
After thousands of years, one generation of CHEN generated the strong interest on its significance. They began to search for its legendary which contains the symbol of time. Together with doing the spices business, they traveled around the mainland of China, Hong Kong, India and Europe to find all kinds of fragrances, which was in order to find the best perfume to represent the meaningful family name CHEN.
The land of Europe experienced the Renaissance earlier than the Oriental. And those scholars, politicians and businessmen who were traveling around the world brought the trend of Renaissance into the oriental, which was just advocating the nature of freedom. Perfumery, Music andPainting, which were called the three works of art in that era, just represented the art of expressing the spirit and releasing the soul. The descendants of CHEN who created the CHEN ACADEMY, have taken the responsibility of continuing the nature of the Renaissance and considered the nature of freedom the best creed for their works. The core spirit of the brand CHEN ACADEMY is just the Art of Exhilaration.